Redbull X The Substance

The main spot for this campaign is a shot-for-shot parody of the ad for “The Substance” in the movie of the same name. It’s basically a black market, performance enhancing drug.

Interestingly, the producers of the movie “The Substance” knew to make the ad for the drug a perfect :60. Did they have advertisers on set???

Director/Editor: Joseph Larsen

Art Director: Henry Fye

Writer: Kate Stahlecker

Previous

Cactus Cooler 'Certified Pissmaker'
Next

Ally Bank 'In Your Corner'